Between a war, hurricanes, global warming and a housing meltdown, there’s no shortage of bad news these days. Despite that, the healthcare industry is still hiring good representatives to compete in the current marketplace, selling life-saving products (and some that just make us feel better) to millions of customers. Given this need, our recruiters have been hard at work, and we expect to place even more candidates as we move through Q3 and Q4, especially in medical sales.
Of the three sectors - medical device, biotech and pharmaceutical sales - medical sales currently offers the greatest opportunity. Here is a brief breakdown of what we see happening in these three key sectors:
Medical Sales
Medical device companies continue to hire candidates with previous industry experience, or at least two to five years of outside business-to-business sales experience. Within the device sector, spine, cardiology, orthopedics, imaging, diabetes and trauma are hiring more than others. Overall, this sector is experiencing more growth than any of the other two sectors.
Biotech Sales
Biotech continues to be a strong sector as well. According to a recently released report by IMS Healthcare, global prescription sales of biotech drugs increased 12.5% in 2007 to more than $75 billion. The global biotech market grew at almost double the rate of the pharmaceutical market. New innovations, expansion of approved indications for existing products and the increased demand for biotech products outside of the U.S. have fueled the growth. The leading company for sales and market share in 2007 was Amgen, with $1.6 billion in sales and 21.3% market share. It was followed by Genentech, Johnson & Johnson, Novo Nordisk, Eli Lilly and Sanofi-Aventis.
Pharmaceutical Sales
On the pharmaceutical sales front, prescription sales reached 286.5 billion in 2007. The top five therapeutic categories for prescriptions in the U.S. in 2007 were antidepressants, lipid regulators, codeine & combination pain medications, ace inhibitors and beta blockers. The 5 best selling medications for 2007 were Lipitor, Plavix, Advair, Enbrel and Nexium. We have experienced a slow down in hiring within the pharmaceutical sector. Companies are scaling back their operations as well as reducing the size of their sales forces. Among the companies with the largest layoffs for 2008: Merck, Wyeth, Johnson & Johnson & Pfizer. Some of these reductions can be attributed to patent expirations, increased competition from generics, impact of safety issues and fewer new product approvals.
The Bottom Line
It has become more challenging to obtain positions within the medical device, biotech and pharmaceutical sales arena. Competition is fierce, fewer job openings and more people are competing for those positions. Our clients are being much more selective and looking for more experience than they have in the past, primarily because they can.
However, there are still good opportunities available within these sectors, especially within medical sales. It’s just a matter of who is willing to go above and beyond to secure these positions. Job searching in today’s marketplace is almost a full time job in itself. It requires drive, determination, resiliency, research and a commitment to sending out a large number of resumes on a daily basis. Don’t let anyone tell you it can’t be done. It all starts with making a decision and a commitment to get that job you’ve always dreamed of.